MARKETING GOALS:

• Build brand identity into email templates
• Develop responsive HTML templates with multiple layouts
• Integrate Templates into MailChimp email manager

PROJECT OVERVIEW:

Venmark helped Amazing Grass develop a targeted email marketing strategy.

Amazing Grass specializes in the highest-quality organic juices that are both incredibly healthy and delicious. Their company distributed to much of the United States with coverage in many grocery stores.

Venmark was contacted to develop an email marketing campaign that could track user actions, integrate with their current email management software and be fully-responsive across all devices and email clients. We designed and coded multiple HTML email templates that could have editable content by their marketing team, yet retain a modular structure. We are pleased to say that we delivered on their needs, increasing their open rate by 9.6% and allowing them to A/B test and track the results of all future email marketing campaigns.